University of Milan

The University of Milan, has been the leader of a new project to support mobility and sharing on knowledge about the topic of the biodiversity and sustainability in the agro-food system.

It involved other four prestigious universities: Charles University, University of Copenaghen, University of Sorbonne and University of Warsaw (https://4euplus.eu/4EU-1.html)

The project aimed at setting up a dynamic and multidisciplinary new curriculum that offered specific micro-credentials to students in each university partner. The topics dealt with biodiversity and sustainability of the food systems and their implication in the society. The biodiversity – that includes crops, animals, pests, microbes etc – contributes to food production and it is a valuable component in the global push towards circular & sustainable — more efficient, resilient and less wasteful — agro-food- farming systems.

The course has been organized into three main blocks: a blended course of 30h (teaching), the conduction of practical labs in one of the partner universities; team work activities based on operative researches. Each student will be evaluated on Moodle questioners and a presentation.

Moreover, the project is organized into 3 pillars: 1-Biodiversity, Sustainability & Resource-saving 2-Innovative solutions and mitigation strategies 3-Economy and society

The course started in April and will end with the final presentation by students in July. Students could experience mobility and, above all, the opportunity for a peer to peer learning based on mixed classes. The use of moodle, our digital platform, allowed to track distance activities and to archive the face to face lessons, in an innovative blended academic path. In total the project moved round the 5 parities 51 students, providing them the opportunity not only for a research-based education, but also for travelling and mix-up their experience. This is extremely important as the project was mainly dedicated to undergraduate students.

Charles University 

Institute of Communication Studies at Faculty of Social Sciences at Charles University in Prague is dealing with different types of communication and marketing activities. Courses at this Institute are focused on media, journalism, marketing, strategic communications, international culture, and communication. Green marketing and greenwashing belong to these types of communication’s style. Dr. Petra Koudelková is Assistant Professor at department of Marketing Communication and PR in this institute. 

Her focus is in field of business communications and CSR (ESG), green marketing and greenwashing. She prepared course Greenwashing in Food Industry for project: Biodiversity, sustainability in the agro-food system.

Greenwashing is a phenomenon in these days. It has a really big impact on our society as well as on our health. Therefore, it is necessary to reveal hidden characters of greenwashing and distinguish them from green marketing.

There are discussed topics like responsibility (CSR), sustainability, green marketing, and greenwashing in this course.

During the week in Prague, students visited some companies and we have spoken about individual topics: Staropramen Brewery and their CSR activities, Zemanka Bakery was a case of sustainable and ecological business, green marketing was target topic in EKOKOM and we discussed individual cases of greenwashing with specialist from CIRAA.

University of Copenaghen

The Copenhagen part is represented by the Microbial and Nutritional immunology (MiNI) group at the Institute of Veterinary and Animal Sciences at the Veterinary School. Here the MiNI group studies health promoting food compounds and adverse effects of novel foods in cells, in animal models and inhuman interventions. 

The Veterinary School and other food and agricultural institutes at the University of Copenhagen are located at Frederiksberg Campus close to the center of Copenhagen. 

The Veterinary and Agricultural University, which is now part of the University of Copenhagen is more than 160 years old and highly ranked among thre Words Veterinary Schools.

We have contributed to pillar 1 with lectures about Novel Food and Functional Food and we will host students from University of Milano, Charles University and University of Warsaw one week in June for the second Module. 

University of Sorbonne

As part of 4EU+ Alliance, students from Milan and Prague came for 1 week to the Pierre and Marie Curie campus of Sorbonne University to follow practical lessons within the framework of the course “Biodiversity, sustainability in the agro-food system 4EU+ Microcredentials”.

They thus worked within the GreenLab, a space opened to student projects in biology and belonging to the FabLab of Sorbonne University.

This week was devoted to tests on plants, biocontrol oil tests or the study of insect behavior, under the supervision of the professors Christophe Bailly, Matthieu Dacher and David Siaussat.